Deeside Car Hire Privacy Policy

Data We Gather

We gather and manage various types of personal information, including:

2. Our Use of Your Data

Your personal information serves these key purposes:

• Service Fulfillment and Contract Execution:
  • We handle the processing and management of your car rental bookings and contracts. This includes verifying your identity and confirming that you meet our rental criteria. We also facilitate the collection and return of vehicles, as well as process payments and manage any applicable deposits and charges.
• Customer Communication (Contract Fulfillment and Legitimate Interests):
  • Issuing booking confirmations and rental updates. Addressing your questions and delivering customer support. Informing you about any changes to our services or policies.
• Marketing Permissions in Deeside:
  • We may send you promotional offers, newsletters, and service updates if you consent or if we have a legitimate interest. You can opt out at any time.
• Service Enhancement for Customer Benefit:
  • Evaluating website interactions to refine user experience and service efficiency. Conducting assessments to improve our vehicle selection and offerings.
• Compliance with Legal Standards in Deeside:
  • Adhering to local laws, regulations, and tax obligations. Mitigating fraud risks and safeguarding service integrity. Addressing conflicts and upholding our terms of service.

Deeside Information Sharing

Sharing Your Personal Data

• Local Service Partners: We collaborate with third-party companies, including payment processors and IT support, to deliver our services. They are required by contract to safeguard your data.

We do not share your personal information with third parties for marketing.

Data Protection Standards

We take the protection of your personal information seriously and employ suitable technical and organizational measures to safeguard it from unauthorized access, alteration, disclosure, or destruction. Our approach includes encryption, access controls, secure servers, and consistent security evaluations. Nonetheless, no method of internet transmission or electronic storage can guarantee complete security.

Data Retention Policies

At Car Hire Deeside, we keep your personal information only for the time required to achieve the specific purposes for which it was collected. This includes compliance with legal, accounting, and reporting obligations. The duration for which we retain data depends on its nature and the context in which it is processed.

Your Rights in Deeside

Your rights under UK data protection law in Deeside

• Access to Your Information: Obtain a copy of your personal information held by us.

Contact us below to exercise your rights.

Cookies and Data Tracking

Our website utilizes cookies and related technologies to improve your browsing experience, assess site traffic, and customize content. You can adjust your cookie preferences directly in your browser settings to control how this information is used.

Policy Changes

This Privacy Policy may be updated from time to time to align with our operational practices or legal obligations. Any revisions will be reflected on this page along with the new "Last Updated" date. We recommend reviewing this policy periodically to stay informed about our privacy practices.

9. Get in Touch

For inquiries regarding our Privacy Policy or data practices, please reach out: